Glen Echo, National Park Rebranding

This project was about taking a national park and giving it a proper brand. The park I chose is Glen Echo park, located in Maryland. It actually used to be an old amusement park, which makes it rather unique for a national park. Here we have some advertisements, marketing, and web-based ads.

For the logo, I took inspiration from the Glen Echo ferris wheel, which you will see is a very iconic symbol of the park.

Next we have some merchandise examples.

Now we are moving on to marketing and advertisement materials.

Lastly we have a couple of images from web banners for the park.

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